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5 years after buying the home and fully renovating it to mirror the set beloved by thousands and thousands of viewers throughout a 2019 four-week TV particular, A Very Brady Renovation, HGTV is promoting The Brady Bunch house for $5.5 million, The Hollywood Reporter revealed on Wednesday.
The TV community initially bought the Studio Metropolis house for $3.5 million in 2018 and enlisted surviving solid members of the present and Property Brothers, Drew and Jonathan Scott, to finish an overhaul of the house, which included sprucing up the facade, including a second story with The Bradys’ unmistakable floating staircase, a brilliant orange and avocado-hued kitchen, the youngsters’ Jack-n-Jill rest room, Tiger’s canine home and an extra 2,000 sq. ft to the unique house’s footprint.
HGTV invested an estimated $1.9 million into the renovations, in line with a press launch issued by Warner Bros. Discovery, HGTV’s mother or father firm.
Danny Brown of Compass, who represented the house in 2018, is representing the itemizing this time round too.
Brown instructed Inman that not solely is the house uncommon for a $5 million itemizing in L.A. County due to its historical past — it’s additionally garnered considerably extra consideration than lots of the superstar properties he’s represented earlier than. That form of consideration provides as much as lots of vetting on the a part of him and his associates.
“Every person who sees the home needs to be vetted with proof of funds or they should be simply searchable on Google, which is identical with any high-profile or high-end house I record,” Brown mentioned. “But it surely’s a bit of extra thorough as a result of there’s folks popping out of the woodwork that aren’t Google-able and that normally doesn’t occur while you record a $30 million house in Trousdale or Beverly Hills or Brentwood. It’s normally you already know who the consumers are which might be making the request. So this time, we do much more due diligence.
“The opposite factor that’s so distinctive is, I’ve had 100 requests for media interviews,” Brown added. “That doesn’t occur on another itemizing.”
Since its renovation, the home has been utilized in numerous HGTV specials and sequence, together with drag queen Trixie Mattel’s Trixie Motel on Discovery+.
A portion of the proceeds from the property’s sale will assist present 250,000 meals for Flip Up! Struggle Starvation, an initiative HGTV has lengthy supported that helps American youngsters dwelling with starvation, in line with Warner Bros. Discovery’s press launch.
The house sale will embrace many gadgets contained inside the home and made customized for it, together with the inexperienced floral front room sofa, credenza and 3-D printed duplicate of the sequence’ horse sculpture.
“[HGTV] fully rebuilt and renovated this previous home to seem like an genuine duplicate of what the TV set appeared like,” Brown mentioned. “And that is an precise full, usable, purposeful home that could be a time machine to take you again to The Brady Bunch present and every thing within the house was with painstaking element chosen to match what the set appeared like.”
“This appears even higher than the true factor,” he added.
Brown mentioned his private favourite a part of the house is the traditional mid-century trendy staircase that serves as a design centerpiece to the property.
“It’s simply an unimaginable homage to the present and to that period,” he mentioned.
The final time the property hit the market in 2018, it was for the primary time in 45 years, not having performed so since 1973. At the moment, the asking value was $1.85 million, and a few feared the property may be razed and redeveloped. In response to those fears, a bidding struggle truly ensued with potential consumers who acknowledged the cultural worth of the home, which included HGTV and NSYNC singer Lance Bass, driving the promoting value as much as $3.5 million.
The Brady Bunch ran on ABC from 1969 by way of 1974, and adopted a blended household of eight, their live-in maid, a canine, and all of the shenanigans that may ensue from having six kids develop up in a single family. The sequence then spurred TV film spin-offs, satirical remakes and innumerable treks by followers to see the mid-century trendy traditional of a house.
For different brokers who may tackle equally beloved properties sooner or later, Brown mentioned being ready for the dimensions of the general public’s response is essential.
“With one thing that’s this iconic, you actually have to grasp crowd management and media management, as a result of it’s coming at me quick and livid,” Brown instructed Inman. “In order that’s what you’ve actually obtained to get comfy with and actually get your arms round, as a result of if not, it’s going to be chaotic.”
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Electronic mail Lillian Dickerson
